Simpler, more secure customer verification with Midy for Business

Turn digital trust into a competitive advantage with up to 5,000 age and identity verifications a month for free.

https://midy.blackfish.co/wp-content/uploads/2023/07/marketplace-hero.png https://midy.blackfish.co/wp-content/uploads/2023/07/marketplace-hero.png
Woman on the phone using a credit card

What is Midy for Business?

Our developer tools help your business build security and trust by unlocking the power of privacy-preserving age and identity verification.

  • Midy Self-Serve Business Portal
    Easy, low-code configurability.
  • Identity Verification APIs
    Embed Midy into existing customer journeys.
  • Midy consumer app
    Empower users with a secure way to store and manage their credentials.
  • Developer Documentation
    Deploy quickly with our step-by-step guidance.
  • Midy Community​
    Get the most out of Midy with knowledge sharing, resources and support.

Identity verification made easy

Midy delivers seamless, secure verification so you can be sure a customer or user is who they say they are.
Midy verifies identities against government-issued IDs, without your business needing to directly process or store personal information.

  • Name match
    Verify an individual’s self-attested name is accurate.
  • Proof of human
    Combat bot activity.
  • Fraud signal detection
    Reduce fraud by ensuring a user has an appropriate number of accounts.

Midy onboarding UI screen

Age verification
made easy

Gate age-restricted content and transactions with high-assurance and privacy-preserving age-verification solutions, without having to collect and store copies of customers’ ID. Midy enables you to verify individuals:

  • Over a certain age: To meet a requirement, or eligibility.
  • Within a certain age range: To qualify for an age-related offer.
  • Age match: Reduce fraud and mistakes, by ensuring their stated age matches their government ID such as passport or license.

What makes Midy different?

Midy is built with your users in mind. The result is a safer, more private, and more trusted experience for all.

It’s free

Verify up to 5,000 users per month at no cost.

It’s user-centric

Customers can reuse their Midy verified identity credentials to instantly prove who they across other Midy participating websites.​

It’s private

Process business critical information without having to handle or store excessive personal information.​

It’s built for the future

Ensure your business meets evolving privacy regulation, such as GDPR, CCPA, and eIDAS which puts individuals increasingly in control of their online data and personal information.

Join the Midy for Business community and discover the benefits of digital trust

Our community is an online hub helping business leaders better understand the future of digital trust, data privacy, and verifiable credentials. Members will receive a fortnightly newsletter of curated insights, plus invitations to engage with other members and experts through interactive webinars, surveys, and community forums.

Learn More

Built by experts in security, privacy, and digital trust

Midy is a new product developed by GenTM, the company behind one of the world’s largest consumer cyber safety networks.

Get started today

Become a Midy for Buiness early adopter and claim 5,000 free monthly verifications as one of our first 100 business users.


Frequently Asked Questions:

How does Midy for Business work?

 

  1. Your business can benefit from simpler, more secure identity verification in just a few steps. Using the self-serve Business Portal and Midy APIs, businesses can integrate identity verification into their online workflows and customize a request to fit their use case. In most cases, an experienced developer can configure and integrate Midy in about one business day.
  2. Once you’ve requested an identity verification, your user or customer will be asked to share a privacy-preserving proof using the Midy consumer app.
    1. First-time Midy users will be asked to download Midy and set up an account. They’ll be prompted to scan a government-issued identity document (passport or license) and complete a quick video selfie to prove that the document belongs to them. Once verified, they’ll receive a digital credential that they can share with participating brands to immediately prove their name or age.
    2. Existing Midy users who have already been issued an identity credential can scan a QR code on the participating brand’s website, enabling them to securely share their credential with a single tap. No credentials are exchanged without the customer’s authorization.
  3. Once the user or customer shares their proof, the business will receive only the minimum data required, often just a ‘yes’ or ‘no’ result: “Is the customer over 21? Yes/No” “Does the customer’s name match their profile? Yes/No”
  4. Upon receiving the verification result, the business can have a high degree of assurance Ithat the customer is who they say they are and continue the checkout, enrollment, or other customer journey.

Is it really free?

Yes. As part of our limited launch, we’re offering up to 5,000 monthly verifications to the first 100 businesses who sign up.

In the future we’ll introduce more advanced functionality and data types to Midy, including the ability to issue custom credentials with a paid plan. If you anticipate going above 5,000 monthly verifications or would like to explore other data types, please contact us to discuss your use case and pricing.

Can I earn more free verifications?

Yes. Just share this page with another business that might benefit from Midy identity verification, and ask that they mention you referred them to receive an additional free 1,000 monthly verifications.